It depends how much volume they can get to market and if their drivers become less garbage. The top end SKU is roughly comparable to a 3070 with lower power consumption according to all the leaks, so if they can get that to market with any kind of volume it'll be a disruption. Alternatively they might just join the pricing cartel and go 'we've got a slightly better 3070, yours for £900. Have fun fuckers!'
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