"Very cleverly" and requiring "machine learning" my ass. Anybody with a basic understanding of how people use facebook and a couple of hours a week glancing over campaign dashboards and you can pick out winners within a month. It's so formulaic it becomes boring after a month. The difficult bit is creating good communication guidelines and not being too proud to admit mistakes when you need to change tack. People with a bit of extra cash in their pocket have been trained for decades to be consumers, even affiliate marketing through facebook as a sole platform is easy money if you're able to sleep at night while flogging shit products.
Look, the wages you withheld from the workmen who mowed your fields are crying out against you. The cries of the harvesters have reached the ears of the Lord of Hosts. You have lived on earth in luxury and self-indulgence. You have fattened yourselves for slaughter.
You can't learn anything in 15 minute segments, the sampling period is too poor to get a read on the daily/weekly activity of the demographic. If the demographic is that big then you use the bonus in sampling size to hit on their daily habits, which has a far higher value than optimising something 4 times an hour. The marginal gains with machine learning in marketing aren't quite enough to make it a necessity, unless you happen to be selling high volume and high value products, which isn't the case for the majority of marketers who are usually flogging novelty t shirts or fad diets.
Look, the wages you withheld from the workmen who mowed your fields are crying out against you. The cries of the harvesters have reached the ears of the Lord of Hosts. You have lived on earth in luxury and self-indulgence. You have fattened yourselves for slaughter.
For sure. I'm just saying day part segmenting on 15 minute boundaries to categorize and bucket consumers that fall into one of your buckets, in other words, every 15 minutes, a new visitor/consumer is classified based on what they are browsing, and that gets more accurate with time, as your daily/weekly/monthly starts to roll in has been pretty commonly available for a while now and it's not that complicated. Not that you should use it in every case as its still quite expensive. Machine learning is useful as your dataset scales up though, both in terms of the granularity of your bucket, and complexity of your source information. Not all of this technology is about marketing either, there are a lot of reasons you might want to bucket your users.
meh
Look, the wages you withheld from the workmen who mowed your fields are crying out against you. The cries of the harvesters have reached the ears of the Lord of Hosts. You have lived on earth in luxury and self-indulgence. You have fattened yourselves for slaughter.
And you still have to train the machine. Machine trainers are going to be like the lion tamers of the 21st Century. All up in the AI's face with a chair and a revolver, jodhpurs flapping with action.
Segmenting has nothing to do with machine learning, its just the time window your model tries to recognize patterns within. Then an hour of data is more accurate, then a days, then a months, etc.
meh
http://www.wired.co.uk/article/basic...al-prosthetics
Saviour of capitalism? Ha! I wonder how much these "neural laces" will cost...A battle for the "soul" of the global economy is underway. The next few decades will likely decide whether capitalism survives or is replaced with a techno-fuelled quasi-socialism where robots do most of the jobs while humans live off government support, likely a designated guaranteed or basic income.
Many experts believe wide-scale automation is inevitable. Even the world’s largest hedge fund, Bridgewater Associates, recently announced it’s building an AI to replace its managers, many of whom are highly educated and previously thought invulnerable to automation. Robots, it seems, will manage everything. Or will they?
The merging of humans and machines is happening now
The merging of humans and machines is happening now
A next-generation technology, likely to arrive in five to 10 years, is being credited as the saviour of capitalism. Known today as neural prosthetics, or neural lace, it's essentially tech that reads your brainwaves. This tech promises to connect our brains to the cloud and AI to link us with machines using thought alone.
i like how that article assumes that a exploitative economic system is something worth preserving, is the point not to hand as much as possible over to our tools so we can expend our time and effort on things we enjoy ? the entire article reads like a desperate peon suffering from stockholm syndrome at the prospect of not being able to have his surplus extracted.
ah, so that explains it, it also explains why he's so seemingly willing to trade away bits of him self, he views everything as fucking property to be bought and sold.Libertarian
as for that whole neural lace guff, considering how little we know about how the brain and mind works i am not buying it.
Viking, n.:
1. Daring Scandinavian seafarers, explorers, adventurers, entrepreneurs world-famous for their aggressive, nautical import business, highly leveraged takeovers and blue eyes.
2. Bloodthirsty sea pirates who ravaged northern Europe beginning in the 9th century.
Hagar's note: The first definition is much preferred; the second is used only by malcontents, the envious, and disgruntled owners of waterfront property.
so are the rest of us under the current "social contract" mate, we're already seeing the logical consequence where there are three basic types of employment going forward.
1. the "Engineer" that makes and implements these technologies.
2. the "Servant" who, trough some qualification they might have provide value to those who can afford it, think personal trainer and so forth.
3. the "Prole" who competes with automation on cost, think shelf-stacker in the supermarket.
guess who's going to be the majority, and guess who's going to get fucked.
and guess why i am doing a engineering degree while in my 30's, i should realistically looking at having kids around now.
Viking, n.:
1. Daring Scandinavian seafarers, explorers, adventurers, entrepreneurs world-famous for their aggressive, nautical import business, highly leveraged takeovers and blue eyes.
2. Bloodthirsty sea pirates who ravaged northern Europe beginning in the 9th century.
Hagar's note: The first definition is much preferred; the second is used only by malcontents, the envious, and disgruntled owners of waterfront property.
Look, the wages you withheld from the workmen who mowed your fields are crying out against you. The cries of the harvesters have reached the ears of the Lord of Hosts. You have lived on earth in luxury and self-indulgence. You have fattened yourselves for slaughter.
oh i have no expectation of actually owning what i produce, but the reason i stuff engineers and so forth into their own category is that they at least have some albeit quite limited bargaining power per specialized knowledge.
i just abstracted the capitalist away, i kinda assumed that one didn't need explicit definition in this context.
Viking, n.:
1. Daring Scandinavian seafarers, explorers, adventurers, entrepreneurs world-famous for their aggressive, nautical import business, highly leveraged takeovers and blue eyes.
2. Bloodthirsty sea pirates who ravaged northern Europe beginning in the 9th century.
Hagar's note: The first definition is much preferred; the second is used only by malcontents, the envious, and disgruntled owners of waterfront property.
Viking, n.:
1. Daring Scandinavian seafarers, explorers, adventurers, entrepreneurs world-famous for their aggressive, nautical import business, highly leveraged takeovers and blue eyes.
2. Bloodthirsty sea pirates who ravaged northern Europe beginning in the 9th century.
Hagar's note: The first definition is much preferred; the second is used only by malcontents, the envious, and disgruntled owners of waterfront property.
Here's a fantastic talk from Guy Standing about Basic Income given at LSE:
http://www.lse.ac.uk/International-I...make-it-happen
Look, the wages you withheld from the workmen who mowed your fields are crying out against you. The cries of the harvesters have reached the ears of the Lord of Hosts. You have lived on earth in luxury and self-indulgence. You have fattened yourselves for slaughter.
Bookmarks