ChinaLauncher forces the client language to english and intercepts some of the server calls to replace the chinese names with english ones.
Just put the three files together in any folder and run ChinaLauncher.exe. On the first launch it will give you a file browser dialog for bin/ExeFile.exe (not eve.exe!), and then stores the command line in ChinaLauncher.ini.
When you need to buy stuff from a market hub, go to the system next to Perimeter.